Keyword Canine 3.0 arrives 1 October 2015.
See the video below to learn more.

Looking for more information? Visit this site: Keyword Canine for more.

Fat Head Keywords: The Naturally Generated Words To Make Your Website Successful

Website owners often look to maximize visitors on their websites. The question is, how do you do it? As a website owner, expect to introduce offers to attract buyers and increase popularity. While targeted audience can yield better conversion ratio, you cannot ignore website traffic.

What strategy are you using to make your website popular? Most internet marketers will look forward to Search Engine Optimization (SEO) as one of the core methods to increase traffic. And when it comes to SEO, fat head keywords play an important role.

Fat Head Keywords – The Advantages

Most website owners focus on SEO keywords, focusing on the words their audience is more likely to type in the search bar. Some even focus on the long phrases visitors might be interested in. However, many leave out on fat head keywords because well, the competition might seem just too high.

Far head keywords are the general words that are most frequently searched by the users of the search engines. Also known as head tail terms, these tend to be shorter and less precise than long tail terms that are more specific and often longer.

Fat head keywords bring in more traffic and require less amount of research work. It's a great way to rank higher in the longer term. The keywords in the website content also enable the website owner to meet their online conversion goals. Search engines have their own search algorithms by which they determine the relevance of these fat head keywords.

How Do You Do Your Research?

Here are simple ways to start implementing fat head keywords in your site.

1. Understand, which is which

‘Fifa soccer’ is a fat head keyword and so is say NFL games. However, a long tail keyword is “where can I buy NFL games.” Suppose you need to search for shoes. If you type ‘shoes’ in the search bar, that is a generic term and is a fat head keyword. On the other hand, if you type ‘shoes for girls online in USA’, then that is more specific and is known as a long-term keyword.

So, what should you use and when?

Fathead keywords are a great method to increase the traffic. However, remember that all visitors you get from these fat head keywords may not be interested in what you offer. You will need long tail keywords to attract more specific and targeted visitors.

2. Analyze the Terms

To include these Fathead keywords, you need to analyze the general keywords relevant to your site first. Define the services that describe your website the best. What services do you offer? They can be some of the best fat head keywords.

3. Check out the relevancy

When a list of these keywords has been created, there are online free tools available that will help to ascertain the performance of these keywords. Google Adwords keyword tool is one of the most popular ones. Enter your keywords and Adwords will tell you just how much of a competition you have. The higher the competition, the more budget will you need. Narrow down your list of keywords based on the keyword competition and your budget.

4. Use them in content

Understand the type of content you should have in the individual pages and in blogs. Create blogs and services with keywords that are directly relevant to your business. Use these keywords in the headings and sub-headings of the content and don't forget to bold them.

With these fat head keywords, you can see appreciable amount of improvements in the amount of traffic.

While fat head keywords are a great way of popularizing websites, remember that you do need long tail keywords to reach out to targeted audience. More, fat head keywords often have high competition, so you need a good strategy and budget to rank high on these keywords. Nevertheless, maintaining a tradeoff between the two can go a long way in improving your rankings among the search engines.